Shruti Gholap on Why TV Dramas Still Matter in the OTT Era

Mumbai: Actress Shruti Gholap, who plays the character Malti in Studio LSD’s popular television drama Oh Humnava Tum Dena Saath Mera, recently shared her thoughts on the show’s emotional depth, audience connection, and the changing landscape of entertainment in an exclusive conversation.

Speaking about why viewers strongly relate to the relationship between Aparajita and Rakshit, Shruti highlighted the realism embedded in the storyline. “What this story basically tells everyone is that life is not perfect. It is not flowery, dreamy, or textbook-like. Things can happen late—after first marriage, after divorce. Life can start at 35 or 40. It’s never too late to start,” she said.

She further emphasized how societal expectations often fail to reflect real human experiences. “We think we will marry at 20 and have children at 25, but life doesn’t go as society expects. At the end of the day, society doesn’t ask whether you are happy or not. This serial shows the real face of relationships,” Shruti added.

When asked about audience feedback and social media reactions influencing her performance, the actress maintained a professional stance. “It’s my work. I have to act according to what writers, producers, and channels decide. I don’t get influenced by social media feedback because it is not in my control,” she explained.

Discussing the growing dominance of OTT platforms, reels, and short-form content, Shruti offered a strong comparison with traditional television. “OTT and reels are like micro-relationships, like a one-night stand. But long-running TV shows are like a ritual. If you miss the 8 PM telecast, it becomes part of your routine you look forward to,” she said.

She also pointed out that daily TV dramas create emotional continuity for viewers. “TV shows are like a ritual—people remember what happened in yesterday’s episode. But short-form content is often forgotten quickly,” she noted.

Teasing upcoming twists in the show without revealing spoilers, Shruti hinted at major emotional shifts ahead. “What is bad today can be good tomorrow, and what is good today can change. Everyone has a tipping point. You have to keep watching to see how things unfold,” she concluded.

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